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Category:	Business
Word Count:	2430
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	Case Study for McDonald’s
	Case Study-McDonald’s Introduction: Building on the early advantage as a pioneer of fast-food industry, McDonald’s has successfully developed its burger regality in the past decades. The foundation for success has always been the stringent quality and cost controls, relatively low price, heavy advertising expenditures, continued product line expansion plus franchise system for accelerating expansion. All of these factors have enabled this firm to maintain a commanding sh

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Case Study for McDonald’s