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Category:	Business
Word Count:	356
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	finding a marketing niche
	If you are not dominant in your niche, redefine your niche to one that you can be dominant in. So goes the traditional theory of niche marketing.. Does the same theory holds true online just as it does in the brick and mortar world? Amazon.com has redefined its niche from people looking for good value books, to one of time-pressed consumers looking for one place to find most things with easy service and reasonable prices. Amazon.com certainly doesn’t offer the lowest priced books on the Internet

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finding a marketing niche