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Category: Business
Word Count: 4029
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1. Bangkok Property Markets
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Bangkok bank
Table of Contents

1     Overview of Bangkok Bank PLC     2
1.1     History     2
1.2     Organization     3
1.3     Current Status and Competitive Advantages     4
2     Analysis of Bangkok Bank     6
2.1     VISION     6
2.2     MISSION     6
2.3     SWOT Analysis     7
2.3.1     Internal Analysis:     7
2.3.2     External Analysis     9
2.4     BBL’s Strategies     10
2.4.1     Corporate Strategies:     10
2.4.2     Products & Services Strategies     13
2.4.3     Social Strategies     18
2.5     Interviewing BBL’s Executives     20
2.6     Current Thai Banking Situation     21
3     Conclusions & Recomme

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