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Category:	Movies
Word Count:	1460
Featured Papers from Direct Essays 1. An Examination of Communication Theory 2. Brass Eye paedophiles 3. Propaganda ampamp TV 4. The Battle Royal 5. homeopathy and women

	uses and gratifications
	Uses and gratifications theory arose in the 1940s against mass society theory and magic bullet theory which assumed that audiences didn’t have social differences and weren’t individuated. Uses and gratifications theory was the foundation of limited effects theory, and its characteristic is to demonstrate the functions of mass media from the viewpoint of how audiences use mass media. Audiences can obtain some gratification like diversion, personal identity, and surveillance of the environment thr

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uses and gratifications