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Category: Business
Word Count: 809
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7-Eleven marketing analysis

As a low-end 24 hour convenience store, 7-Eleven provided everyday conveniences such as cigarettes, snack and various junk foods. Since it used to focus mainly on drivers stop by gas station, it hadnft paid much attention to freshness of goods. For example, foods contained much additive to lower the risk of being past the use-by date.
7-eleven is, however, now trying to improve market-sensing skill so that it can offer goods which is the most likely to be accepted to customers. New assortment
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