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Category:	Art
Word Count:	549

	3w56yesty
	In May 2000, Jack Lopo, marketing vice president of Uptown Computers Company, was mulling over the discussion he had had the previous day with Jennifer Wu, a buyer from The Wiz Stores, Inc. The Wiz operated a chain of discount electronic stores in the New York Metro area. The Wiz’s sales volume had grown to the extent that it was beginning to add “house-brand” (also called “private-label”) merchandise to the product lines of several of its departments. Ms. Wu, The Wiz’s buyer for Electronic good

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